How can you make the purchase of your product or service a no-brainer for customers? Jason shares one example.
Sidewalk signs can be effective, but only if they're done right. Here is an example of something you should avoid.
This marketing example shows how going against the grain can be the perfect way to create a new market.
Want to create a cult following? Then take a page from the Elf on the Shelf’s playbook and gain cult-like status.
Are company email addresses important? Jason says, heck yeah, they are. Look at this example.
Jason shares an example of saying “thank you” to your customers during the Thanksgiving holiday.
If you have a gym on Wall Street, you better be speaking Wall Street language and playing to egos with your advertising.
The jury is still out on QR codes and how effective they are as a marketing tool, but I like what was…
What differentiates your business from all of the other businesses just like it?
Jason shares another example of sidewalk signs done well. What are you doing to help your business stand out from the crowd?
Jason shows us the power in combining marketing with a memorable customer experience.
Jason explains the "As Seen On" phenomenon, and tells us how to avoid falling prey to the scams.
Jason shares an example of a marketing campaign that stands out from the crowd and links the message back to the product.