Digital Marketing Archives » Small Business Bonfire

Are you ready to figure out which area on your website gets the most attention? It's time to start using a heat…

When was the last time you received a really memorable email? Email personalization is one of the top digital marketing tips for…

Pay-per-click advertising doesn't always work for every business right out of the gate. Let’s consider five reasons why your PPC campaign is…

Even though organic reach is important, you can’t hope to master SEO and be on top of your industry without PPC. You…

What is retargeting? It is a very precise type of online advertising that gives you a chance to reach customers who are…

With Google's release of BERT, search is changing for the better. So how will BERT impact digital marketing moving forward?

The right (or wrong) marketing strategies can make or break a business. Here are 5 effective digital marketing strategies to try in…

There are 4 components that your digital marketing strategy must contain to drive leads. Cumulatively, they result in an effective lead generation…

If you are a digital marketer or business owner, you need to measure your marketing efforts. Here are 5 effective digital marketing…

In this article, we are going to go over influencer and ephemeral marketing approaches, how they can help you grow, and why.

This short list of “do’s” and “don’ts” can apply to just about any service-based business looking tackle online marketing more effectively.

Finding the right design company can be a tall order. To help, here are the top three characteristics to look for when…

Both content marketing and native advertising are important parts of digital marketing. Here is what you need to know about each strategy.

There are lots of ways to you leverage online marketing. Here is a list of five essential strategies you should use in…