How to Champion Print Using the Millennial Perspective
Millennials prefer to read printed materials, and think of paper as evidence-tangible and trustworthy. This makes print advertising powerful for businesses.
Marketing
5 Reasons Promotional Products Are Smart Advertising Investments for Businesses
Promotional products can include everything from pens and mugs to flash drives and flashlights. When used correctly, they can provide a high…
5 Steps to Turn Instagram into a Powerful Customer Engagement Platform
With high engagement, relatively low local competition, and an accelerating growth rate, Instagram is the perfect choice for small business owners. This…
Why Marketing Should Keep Its Focus on People Not Technology
The advertising industry has the merit of promoting them and both traditional and online outlets are actively engaged in a race to…
A Guide to Small Business Word of Mouth Marketing
Word of mouth marketing is actually far different from other marketing initiatives. It might not be that easy to control word of…
5 Unique Ways to Drive Traffic to Your Brick-and-Mortar Business
Brick-and-mortar businesses have to find creative ways to compete against ecommerce stores. The allure of buying stuff online is casting a big…
5 Tips to Improve Your Social Media Reputation
In today's world, social media can make or break a business and it has become vital to have an active online identity…
The Significance of SEO and Web Design When Creating Your Online Store
There are two major ways to get more visitors to your ecommerce store. The first is utilizing good SEO strategies and the…
Small Business Logos for Every Budget
The small business logo is the face of your company and the first thing your customers will see. This is why it…
5 Big Differences Between Popular Blogs and Not-So-Popular Ones
Why are some blogs really popular and some are very unpopular? There are specific things that set popular blogs apart from others,…
Five Ways to Make Instagram Work for Your Business
If you are not using Instagram to promote your business, chances are that’s because you don’t understand how it could help you.…
7 Digital Footprint Tips for Small Business Owners
It can be very difficult for small business owners who are not tech-savvy to succeed in digital marketing. These seven digital footprint…
The Importance of SME Brand Identity
It’s crucial that potential entrepreneurs don’t back out on their ideas and dreams due to some dominating competition. That’s where the importance…
6 Ways Ramp Up Your Marketing with Smarter Web Form Design
Web forms are gateways to quality leads, product orders, revenue surges or just about anything that’ll take your business to the promised…