How to Spend a Marketing Budget Wisely in 2020
In this article, we will outline how small business owners can learn to spend their marketing budget in their business in 2020 and beyond.
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Category: Marketing
Call-to-Action Buttons: The 8 Golden Rules of CTAs
The call-to-action (CTA) buttons on your website drive users toward the objective of the page. Here are eight golden rules to follow to improve yours.
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How to Use Outdoor Business Signage to Boost Your Business
For any business, custom advertising is a good choice. Here are three reasons why you should invest in outdoor business signage for your business.
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Emotional Marketing: 5 Marketing Tools to Help You Make an Emotional Impact
The benefits of emotional marketing are too numerous to ignore. The following five tools must be included in your strategy when targeting emotions.
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5 Reasons Why Your PPC Campaign is Failing
Pay-per-click advertising doesn’t always work for every business right out of the gate. Let’s consider five reasons why your PPC campaign is failing.
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Shopify SEO: A Detailed 5-Step Guide to a Perfect Online Store
SEO is necessary for ranking in search engines, reaching more customers and making more sales. This guide will help you conduct Shopify SEO for your store.
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Call-Only Campaigns: Next-Level Tips to Get More Quality Calls
Call-only campaigns are mobile ads run by Google that allow potential customers to call a business directly from an ad rather than visiting a landing page.
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The Importance of Planning for Accurate Lead Times in Printing
While it may seem hard to avoid hectic schedules, the lomger the printing lead times you can give the printer, the happier you will be with the results.
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What Is Retargeting and Why Is It Essential for Business Growth?
What is retargeting? It is a very precise type of online advertising that gives you a chance to reach customers who are already familiar with your brand.
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5 Actionable Tips to Help You Start Using Explainer Videos in Your Business
How can you create an explainer video that helps your business? Here are five actionable tips to use explainer videos in the best possible way.
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Market Segmentation: The Most Important Part of Market Research
Market segmentation will help you divide the target market into approachable groups so that you can understand your target audience better.
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7 Benefits of Market Research for Small and Medium Businesses
Market research is a tool that can be the solution to the challenges faced by many businesses. Here are some of the benefits of market research.
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3 Ways Non-Profits Can Use AI to Boost Marketing Performance
For non-profit organizations ready to improve marketing performance, here’s a list of three ways your non-profit can start using AI today.
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How Creating and Using Buyer Personas Can Help Your Small Business
Creating buyer personas is an essential marketing technique for small business. Here are the ways buyer personas can help your small business.
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3 Low-Cost Marketing Techniques for Small Business
Which of these low-cost marketing techniques do you use? We promise — they won’t break the bank when you’re on a budget!
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