Super Bowl Hashtags

25+ Super Bowl Ad Hashtags to Track After the Game

By Alyssa Gregory

As a marketer, I’m guilty of often being more excited about the Super Bowl commercials than the game itself. This year was no different, and there’s been a lot to see!

The number of brands using hashtags in commercials has exploded over the past few years. According to Marketing Land, 57% of ads during the 2014 Super Bowl included hashtags. This year is even more. Using hashtags like this in TV ads allows commercials to become interactive and, in some cases, take on a life of their own through social media.

Here is a rundown of the hashtags used in ads during the Super Bowl this year. I will be following these on Twitter and Facebook over the coming weeks to see how these brands leverage social media to extend the lives of their Super Bowl ads.

#500X

Fiat, @fiatusa

#BandOfBrands

Newcastle Brown Ale, @newcastle

#BestBuds

Budweiser, @budweiser

#ChevyColorado

Chevy, @chevy

#DontTouchYourBalls

Cure Insurance, @cureinsurance

#Doritos

Doritos, @doritos

#EatASnickers

Snickers, @snickers

#Empowering

Microsoft, @microsoft

#FirstDraftBeer

Avocados From Mexico, @avosfrommexico

#FitzIsAPhoenix

University of Phoenix, @uopx

#GoDaddy

GoDaddy, @godaddy

#HelloFuture

BMW, @bmw

#InvisibleMindy

Nationwide, @nationwide

#ItsThatEasy

Wix.com, @wix

#KimsDataStash

T-Mobile, @tmobile

#LexusNX

Lexus, @lexus

#LikeAGirl

Always, @always

#MakeItHappy

Coca-Cola, @cocacola

#OneBoldChoice

Toyota, @toyota

#RealStrength

Dove Men+Care, @dovemencare

#SettleIt

Skittles, @skittles

#Sorta

Esurance, @esurance

#StayPowerful

Mophie, @mophie

#TheBigRace

Mercedes-Benz, @mercedesbenz

#ToughDodger

Subway, @subway

#UpForWhatever

Bud Light, @budlight

#WinAtGlue

Loctite, @loctiteglue

#WithDad

Nissan, @nissan

Subscribe to the Small Business Bonfire Newsletter
And get your free one-page marketing plan template.
Alyssa Gregory on DeviantartAlyssa Gregory on FacebookAlyssa Gregory on GoogleAlyssa Gregory on InstagramAlyssa Gregory on PinterestAlyssa Gregory on Twitter
Alyssa Gregory
Alyssa is a digital strategist, content marketer, freelance writer and founder of the Small Business Bonfire. She's a team player, a team builder and not a bad leader, either. You can often find her on various social networks looking for remarkable people to collaborate with.

Leave a Reply

Your email address will not be published. Required fields are marked *