guide to delegating

The Do-It-All’s Guide to Delegating

By Princess Jones

Entrepreneurship is a breeding ground for do-it-alls. When you own your own business, you get used to doing things on your own. In the beginning, you’re on a shoestring budget. Even after you’ve found funding or started bringing in income, you’re still stretching your budget by doing what you can yourself. Doing everything yourself becomes second nature. Some of us continue to try to do it all ourselves long after it’s smart.

Yeah, I know your business is your baby. You carried the idea, gave birth to it, and then raised it from a tiny startup to a living breathing business. But even the most dedicated mother has to let the babysitter take over every now and again. It’s called delegating and if you can’t learn it, you will spend the rest of your career running around like a chicken with your head cut off.

Understand Your Limitations

Did you know that you are not Superwoman? Did you know that you can’t be two places at once or work 20 hours a day, 7 days a week for a year straight? Those are just our everyday human limitations. In addition to that, we all have our personal limitations. A common personal limitation is design. Lots of business owners know just enough design to be dangerous, so they should leave the website and marketing design to the professionals. It saves you time, money and having to present yourself with crappily designed collateral.

Use Your Employees

There’s almost nothing worse than actually hiring someone to do a job and then not letting them do it. When you don’t let your employees do the jobs you gave them, you’re wasting your money and their time. No, it would not be quicker if you just did it yourself. It would be quicker to teach your employees how to do the job you need them to do. Then the next time this comes up, you won’t have to explain. You can just let them do it.

And if for some reason, you have an employee that you’ve had to explain how to do something over and over again, it’s time to hire someone else. Someone who can and let the one who can’t go explore other employment options.

Ask for Help

Let’s say you don’t have employees that you can delegate work to. It’s time to ask for help. People who are bad at delegating are usually bad at asking for help in general. Imagine if you walked past a burning building and saw a woman standing inside quietly waiting to be burned to death. You think she was an idiot for not asking for help, right? My mother always told me that closed mouths don’t get fed. I try to remember that every time my pride gets in the way of me asking for what I need. Tap into your network and ask for a little help getting a project done. The worst anyone can say is ‘No,’ and even that’s not the end of the world.

How have you learned to be good at delegating in your business? 

Subscribe to the Small Business Bonfire Newsletter
And get your free one-page marketing plan template.
Princess Jones on DeviantartPrincess Jones on FacebookPrincess Jones on GooglePrincess Jones on LinkedinPrincess Jones on Twitter
Princess Jones
Princess Jones is the evil genius behind P.S. Jones Copy & Design, where she helps food and drink businesses speak the language of their audiences. For more talk about copywriting, design, and the tools to pull them off, follow her on Twitter @imprincessjones.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.