Marketing Archives » Small Business Bonfire

In this article, we will outline how small business owners can learn to spend their marketing budget in their business in 2020…

The call-to-action (CTA) buttons on your website drive users toward the objective of the page. Here are eight golden rules to follow…

For any business, custom advertising is a good choice. Here are three reasons why you should invest in outdoor business signage for…

The benefits of emotional marketing are too numerous to ignore. The following five tools must be included in your strategy when targeting…

Pay-per-click advertising doesn't always work for every business right out of the gate. Let’s consider five reasons why your PPC campaign is…

SEO is necessary for ranking in search engines, reaching more customers and making more sales. This guide will help you conduct Shopify…

Call-only campaigns are mobile ads run by Google that allow potential customers to call a business directly from an ad rather than…

While it may seem hard to avoid hectic schedules, the lomger the printing lead times you can give the printer, the happier…

What is retargeting? It is a very precise type of online advertising that gives you a chance to reach customers who are…

How can you create an explainer video that helps your business? Here are five actionable tips to use explainer videos in the…

Market segmentation will help you divide the target market into approachable groups so that you can understand your target audience better.

Market research is a tool that can be the solution to the challenges faced by many businesses. Here are some of the…

For non-profit organizations ready to improve marketing performance, here’s a list of three ways your non-profit can start using AI today.

Creating buyer personas is an essential marketing technique for small business. Here are the ways buyer personas can help your small business.